Products & Ingredients

Kim Kardashian Joins Broc Shot as Brand Advocate

The sulforaphane-rich whole broccoli seed powder supplement is formulated to support skin health.

Photo: Broc Shot

Kim Kardashian has become a brand advocate for Broc Shot, the first dietary supplement recognized by the National Psoriasis Foundation as a natural option for those living with psoriasis-prone skin.

Kardashian, who lives with psoriasis, added Broc Shot to her routine when she discovered the growing body of research surrounding sulforaphane, a naturally occurring compound derived from whole broccoli seeds that powers the brand’s supplement.

“I’m always looking for products that actually work and fit into my routine without a lot of extra effort,” said Kardashian. “Living with psoriasis, I know how frustrating it can be to find something that helps. Broc Shot has become part of that routine. It’s a sachet of whole broccoli seed powder and tastes so good. Within a few weeks I noticed my skin was calmer and clearer. I did my research on sulforaphane and loved that it’s been studied for years, plus Broc Shot keeps the ingredients simple. It’s helping my skin and my gut; honestly, it’s become one of those wellness staples I don’t want to live without.

Broc Shot is available in Original, Ginger + Lime, and Pineapple + Mint flavors, and is third-party tested for quality, purity, and natural sulforaphane content. Each batch is tested for sulforaphane yield, heavy metals, pesticides, herbicides, and microbial contaminants. The supplement is also available in a capsule format.

Sulforaphane is shown to target the body’s NRF2 pathway, supporting detoxification, gut health, and the body’s natural inflammatory response, according to Broc Shot.

“I’ve spent my career in skincare and supplements, and both taught me the same lesson from opposite directions: skincare treats the surface, supplements chase deficiencies. Neither one asks what your body is already equipped to do. We took a different approach, working with the body’s own defense systems instead of simply adding another ingredient. Natural sulforaphane supports the NRF2 pathway, helping your body’s own cellular defense systems protect and repair skin from within,” said Gracia Walker, co-founder of Broc Shot.

“We’re inspired every day by the thousands of testimonials and before-and-after photos we receive from people using Broc Shot for a wide range of skin health goals. We were so excited when Kim decided to try Broc Shot and discovered the same incredible benefits. We know how many people look to her for advice, and we are beyond honored that she is driving awareness to this powerful compound that we know can transform the wellness industry.”

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